Buying & Selling

Buyers

Sellers

Home is Where the Heart Is

Buying a home is one of the most exciting and rewarding experiences you’ll ever have. The sellers will be passing the torch to the buyers to create new memories and stories. Time to make it yours!

Client spotlight

“Steady and diligent.”

- Julia + Daniel

“Stellar service.”

- Kim + Robert

"Exceeded expectations.”

- Vitani

Buyer's Guide

Step 1: Analyze

Step 2: Finance

Step 3: Shop

Step 4: Offer

Step 5: Inspect

Step 6: Approve

Step 7: Celebrate

Step 1: Analyze

A Conduct Needs Analysis

We know the home-buying experience can be fraught with mystery. Our experienced agents will leverage expertise, local market knowledge, and key industry partnerships to ease you through the process of finding your dream home. We’ve been down this road before, so we’ll first ask the necessary questions and gather the important data we need to kick off the journey to home ownership. Let’s get started!

Step 2: Finance

Get Your Finances in Order

At this stage, our job is to maneuver all the financial pieces to ensure you’re on strong financial footing when that dream home becomes available. Our recommended network of lenders and financial experts will help tighten up your credit, determine exactly how much you can afford for both a home and a down payment, and make sure you’re formally pre-approved for a loan, all with the goal of solidifying your position as a serious market contender.

Step 3: Shop

Shop for a Home

Now for the fun part! We’ll help you draw up a “wish list” of everything you’re looking for in not just your new home, but your new community as well. We’ll match your must-haves with your budget and then draw on our local expertise and network of industry colleagues to help you find a place that’s everything you wished for. Shopping for a home is exciting, so just have fun with it!

Step 4: Offer

Make an Offer and Negotiate

You’ve found “the one” and you’re ready to make an offer! We’ll help you formulate a fair, data-driven purchase offer based on in-depth market analysis, and draw up the purchase agreements. Then, we’ll leverage smart negotiating skills to guide you through contingencies and ensure you don’t spend any more than you need to. And, should things not work out with one offer, we’ll be ready with a game plan for the next.

Step 5: Inspect

Conduct a Property Inspection

Once your offer is selected, you can elect to inspect the property. If you do this, we’ll send an independent licensed inspector to fully check a home’s condition. Because it detects issues that aren’t apparent on a walk-through, a home inspection is a powerful negotiating tool and the best insurance you can ever get on a property. If issues arise, we’ll work with you to develop strategies on how best to proceed. You’re getting close, and you don’t want to set yourself up for a houseful of headaches.

Step 6: Approve

Get Final Financing Approval

This part can get complicated, but we know from experience how to keep the crucial final stages of loan approval from becoming overwhelming. We’ll regularly monitor the progress of your transaction and keep you fully aware of unexpected funds that might be expected from you. We’ll also work with your lender to make sure all the necessary paperwork is complete as we move closer to a smooth closing.

Step 7: Celebrate

Congratulate Yourself on Your New Home!

Making it through escrow can seem like a mountain of details but the view from the top is worth it. Expect to sign a ton of paperwork before you get there, and we’ll hold your hand through every step of the process. A few days before closing, we’ll conduct a final walk-through, and then, once both parties sign closing statements, the keys are yours and we’ll celebrate your new home and your new life!

Every Home Has a Story

Selling a home after two years or fifty years can be an emotional experience and not always an easy one. We appreciate the unique one-of-a-kind story that only you can tell, whether it’s that imported kitchen counter, amazing view, or the magical spot in the garden!

Selling Benefits with Us

Proven track record in San Francisco and the Bay Area for 70 years.

Great insight into local market trends and agent connections.

Our agents have worked hard to be named top producers in many areas.

Our eye for detail and connection to resources will maximize your investment to the highest level.

Acknowledged as one of San Francisco’s top-producing real estate teams and top ranking for production in the state of California.

Renovation & Return

We provide exclusive home-improvement services working within your budget for the best return on investment possible. Great resources for painting, flooring, staging, landscaping, etc.

Learn More

Step 1: Search

Step 2: Learn

Step 3: List

Step 4: Shine

Step 5: Market

Step 6: Negotiate

Step 7: Finish

Step 1: Search

Find a Real Estate Agent

We know selling a home can be more emotional than buying one, and we’ll leverage our experience and market know-how to ease you through the process. But first we’ll uncover your motivations for selling, establish a timeline and a marketing plan, and see how your home compares with others on the market. We have a track record of proven success, and you can rely on us to be your champion and best source for solutions.

Step 2: Learn

Learn Your Home's Market Value

We’ll assess your home’s worth to determine its market value, taking into consideration such variables as features, size, location, market demand, and recent comparable sales. We’ll then create a “comp”, or comparative market analysis (CMA), that will help determine a competitive listing price that will attract qualified buyers and drive maximum interest to your property.

Step 3: List

List Your Home

We believe in transparency, and at this early stage we want you to feel confident about our plans to sell your home. A listing agreement gives us permission to advertise and handle the sale of your house. It also covers the basic terms of our mutual commitment, including the length of time the home will be listed. We’ll also discuss our selling strategy and what you can expect next as we move deeper into the process.

Step 4: Shine

Make It Shine

It’s all about curb appeal, and your home needs to shine inside and out before putting it on the market. We’ll strategize with our network of skilled vendors to ensure improvements, staging, photography, and video are of professional caliber and give buyers a reason to show more than a passing interest in your home. Remember, you only have a matter of seconds to make a great first impression, so make it count.

Step 5: Market

Market Your Home

A unique home needs a unique, customized marketing plan to set it apart from others on the market. We’ll combine industry-defining tech and robust online marketing strategies with tried-and-true techniques like high-quality fliers, energetic open houses, and alerting local buyer’s agents to give your home optimum exposure. We’ll utilize our trusted network of vendors, such as photographers, to make your home come to life and create local and global awareness.

Step 6: Negotiate

Negotiate the Best Price

At this crucial stage, we’ll leverage every negotiation tool to help you make the best deal possible and arrive at a price that both you and the buyer can agree upon. We’ll use our expertise to coach you through terms, contingencies, and buyer’s financing. You’re nearing the end zone. We want to arrive at a fair market price where you walk away happy.

Step 7: Finish

Seal the Deal

The day you’ve been waiting for has arrived — the closing! We’ll be right by your side during these final steps, engaging with the buyer’s agent and lending institutions to ensure all requirements are met, inspections are performed, financing is approved on time, and all the necessary disclosure documents are provided. Then, sign on the dotted line, and congratulations! You’ve just sold your home!

Make it yours

We are a full-service real estate group specializing in all neighborhoods throughout San Francisco and the Bay Area. We handle all types of residential properties (homes, condos, TICs), investment properties, and rentals. We are here to be your consultants. Feel free to ask us any questions!

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Contact Details

Phone

(415) 566-1112

[email protected]

Address

45 W Portal Ave. San Francisco, CA 94127 2381 Chestnut Street San Francisco, CA 94123 Paul Barbagelata | CA DRE# 01043609

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Buying & Selling

Buyers

Sellers

Home is Where the Heart Is

Client spotlight

“Steady and diligent.”

“Stellar service.”

"Exceeded expectations.”

Buyer's Guide

Step 1: Analyze

A Conduct Needs Analysis

Step 2: Finance

Get Your Finances in Order

Step 3: Shop

Shop for a Home

Step 4: Offer

Make an Offer and Negotiate

Step 5: Inspect

Conduct a Property Inspection

Step 6: Approve

Get Final Financing Approval

Step 7: Celebrate

Congratulate Yourself on Your New Home!

Every Home Has a Story

Selling Benefits with Us

Results

Intimate Knowledge

Market Share

Renovation Return

Award Winning Team

Renovation & Return

Step 1: Search

Find a Real Estate Agent

Step 2: Learn

Learn Your Home's Market Value

Step 3: List

List Your Home

Step 4: Shine

Make It Shine

Step 5: Market

Market Your Home

Step 6: Negotiate

Negotiate the Best Price

Step 7: Finish

Seal the Deal

Make it yours

Follow Us on Instagram

Follow Us on Instagram

Contact Details

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